This award winning survey comprises 3,000 personal interviews across Scotland. Its main objective is to investigate consumer behaviour in the following market categories:

Motoring, Property, DIY, High Tech Products, Mobile Phones, The Internet, Shopping, Travel, Further Education, and Leisure Activities.

In addition, the survey looks at the perceptions and attitudes of people in Scotland towards radio and other key media.

The latest Scottish Radio Listener survey was conducted in October - December 2002.


For an overview, please click here